I design enterprise SaaS and B2B tools that reduce complexity and help teams operate at scale.
Enterprise SaaS
UX Strategy
Design Systems
B2B Product Design
3X
Faster workflows in high-stakes enterprise tools
6+
Years designing enterprise SaaS & B2B systems
10+
Complex products shipped end-to-end
200+
Professionals supported through internal platforms
selected works 23'-25'
My work
About
Who am I?
I’m Abdellah Ibach, a product designer with 6+ years of experience specializing in SaaS and fintech systems. Based in Casablanca and working remotely across Europe, I focus on architecting high-stakes tools that cut complexity, accelerate workflows, and empower high-level professionals to work with clarity.
I’ve led design for enterprise systems used by senior partners in top finance firms, simplified crypto onboarding for first-time investors, and explored AI-driven workflows for large-scale enterprise adoption. My work combines user-centered design with measurable business outcomes.
Previously, I’ve partnered with engineers, PMs, and executives to ship products end-to-end. From initial research to high-fidelity delivery. driving workflow improvements up to 3X faster and boosting adoption across 200+ senior professionals.
Outside of design, I’m building my long-term vision around technology, systems, and business growth while documenting my journey as an independent designer.
What I'm known for
Product & UX Design
UI & Visual Design
Research & Strategy
Consulting & Business Impact
Communication & Leadership
Design Systems & Scalable UI Frameworks
Usability Optimization
What I look like on a good day
TESTIMONIALS
