
I’m Abdellah Ibach, a Product Designer specializing in SaaS and fintech. I design products that make complex systems intuitive, and drive measurable impact.
My work
Curated case studies of some of my latest projects.
Professional experience
Leading design that simplify complexity, and drive measurable business outcomes.
Product Designer
—
April 2024 – July 2025
Atoz Services SA
Sole designer leading research, UX, UI, and delivery; built a WCAG-compliant design system adopted across 5+ enterprise tools,
reducing dev cycles by 25%.
Product Designer
—
April 2024 – July 2025
Atoz Services SA
Sole designer leading research, UX, UI, and delivery; built a WCAG-compliant design system adopted across 5+ enterprise tools,
reducing dev cycles by 25%.
Product Designer
—
April 2024 – July 2025
Atoz Services SA
Sole designer leading research, UX, UI, and delivery; built a WCAG-compliant design system adopted across 5+ enterprise tools,
reducing dev cycles by 25%.
Product Designer
—
Oct 2023 – Mar 2024
Chaudhry Group
Designed and shipped a crypto staking platform for 50K+ users; boosted engagement by 30% with simplified onboarding and modular UX, while standardizing patterns across app.
Product Designer
—
Oct 2023 – Mar 2024
Chaudhry Group
Designed and shipped a crypto staking platform for 50K+ users; boosted engagement by 30% with simplified onboarding and modular UX, while standardizing patterns across app.
Product Designer
—
Oct 2023 – Mar 2024
Chaudhry Group
Designed and shipped a crypto staking platform for 50K+ users; boosted engagement by 30% with simplified onboarding and modular UX, while standardizing patterns across app.
UI/UX & Visual Designer
—
2019 – 2023
Various Roles (Zagomail, IKER Agency, Madi Pub, Ultraprint...etc)
Improved onboarding at Zagomail, increasing retention during relaunch. Built UI/branding foundations across multiple agencies, scaling from print to digital.
UI/UX & Visual Designer
—
2019 – 2023
Various Roles (Zagomail, IKER Agency, Madi Pub, Ultraprint...etc)
Improved onboarding at Zagomail, increasing retention during relaunch. Built UI/branding foundations across multiple agencies, scaling from print to digital.
UI/UX & Visual Designer
—
2019 – 2023
Various Roles (Zagomail, IKER Agency, Madi Pub, Ultraprint...etc)
Improved onboarding at Zagomail, increasing retention during relaunch. Built UI/branding foundations across multiple agencies, scaling from print to digital.
Remote Collaboration
Accessibility (WCAG 2.1)
Prototyping
Design Systems
CRM Tools
Enterprise UX
Crypto
Crypto
Product Strategy
Fintech
Highlights
Atoz CRM Redesign (Finance Boutique, 500+ employees)
Cut task times (15min to 3min), delivered a scalable design system.
Atoz CRM Redesign (Finance Boutique, 500+ employees)
Cut task times (15min to 3min), delivered a scalable design system.
SonarX Crypto App (50K+ users)
Balanced crypto-native complexity with beginner-friendly UX, driving +30% engagement.
SonarX Crypto App (50K+ users)
Balanced crypto-native complexity with beginner-friendly UX, driving +30% engagement.
Design Systems Leadership
Reduced dev time by 25–50% across multiple products with scalable component libraries.
Design Systems Leadership
Reduced dev time by 25–50% across multiple products with scalable component libraries.
Testimonials
From People I’ve Collaborated With
Latest blog posts
Sharing my thoughts and ideas on design topics from my experience.
Work with me
Looking to collaborate or discuss a project? Send me a message, and I’ll respond within 24h.
Work with me
Looking to collaborate or discuss a project? Send me a message, and I’ll respond within 24h.
Product Designer, UI/UX and design systems for SaaS
© 2025
Product Designer, UI/UX and design systems for SaaS
© 2025