SonarX: Crypto Staking with Simplicity and Scalability

A seamless staking experience built for clarity, consistency, and user-first design.

ROLE

Lead Product Designer

INDUSTRY

Cryptocurrency / FinTech

DURATION

Sept 2023 - March 2024

Overview: Setting the Stage

As the Lead Product Designer at Chaudhry Group, I was tasked with shaping SonarX, a crypto staking platform designed to simplify an inherently complex process. This was a completely new project, which meant building the experience from scratch—transforming technical processes into a user-centered journey.

My focus was to ensure SonarX felt intuitive, accessible, and scalable, backed by a comprehensive design system that fostered consistency across the platform.

Key Contributions

  • Designed and implemented the entire user experience, from user flows to high-fidelity prototypes.

  • Created a design system to ensure scalability and visual consistency across the platform.

  • Led collaboration efforts with developers and stakeholders to align design and technical requirements seamlessly.

Overview: Setting the Stage

As the Lead Product Designer at Chaudhry Group, I was tasked with shaping SonarX, a crypto staking platform designed to simplify an inherently complex process. This was a completely new project, which meant building the experience from scratch—transforming technical processes into a user-centered journey.

My focus was to ensure SonarX felt intuitive, accessible, and scalable, backed by a comprehensive design system that fostered consistency across the platform.

Key Contributions

  • Designed and implemented the entire user experience, from user flows to high-fidelity prototypes.

  • Created a design system to ensure scalability and visual consistency across the platform.

  • Led collaboration efforts with developers and stakeholders to align design and technical requirements seamlessly.

Core Challenges: Building a Foundation

Designing SonarX meant tackling two significant hurdles: balancing simplicity for entry-level users while providing power users with advanced tools, and creating a cohesive platform in an emerging, fast-moving industry like crypto.

Early research and user feedback highlighted critical pain points:

  1. Complexity:
    Crypto staking platforms often overwhelm users with too much jargon and cluttered interfaces.

  2. Transparency:
    Users needed clear pathways for actions like staking, withdrawing, and monitoring earnings.

  3. Consistency:
    Without a central design system, it would be challenging to scale the platform cohesively.

Summary: SonarX needed an intuitive and visually clean interface to reduce friction, guide users through complex processes, and stand out in the competitive crypto market.

Crafting the Solution: Simplicity and Scalability

Designing a future-ready platform required solutions that addressed both user needs and the technical complexity of crypto staking.

Simplified Interface:
  • Prioritized clarity with minimalist layouts, reducing user cognitive load and ensuring the interface was easy to navigate for both beginners and seasoned users.

  • Emphasized clear action buttons and progress states, ensuring users always understood where they were in their journey.

Scalability and Design System:
  • Developed a centralized design system to unify components like typography, colors, and iconography, ensuring visual consistency across future updates.

  • Created reusable components and templates, reducing development time and streamlining collaboration with developers.

Summary: The design system became a backbone for the platform, providing a scalable framework that maintained visual harmony and reduced development bottlenecks.

Crafting the Solution: Simplicity and Scalability

Designing a future-ready platform required solutions that addressed both user needs and the technical complexity of crypto staking.

Simplified Interface:
  • Prioritized clarity with minimalist layouts, reducing user cognitive load and ensuring the interface was easy to navigate for both beginners and seasoned users.

  • Emphasized clear action buttons and progress states, ensuring users always understood where they were in their journey.

Scalability and Design System:
  • Developed a centralized design system to unify components like typography, colors, and iconography, ensuring visual consistency across future updates.

  • Created reusable components and templates, reducing development time and streamlining collaboration with developers.

Summary: The design system became a backbone for the platform, providing a scalable framework that maintained visual harmony and reduced development bottlenecks.

The Final Solution: Streamlined User Actions

The final design brought together simplicity and scalability, delivering a platform that exceeded both user and business expectations.

Key Features:
  1. Frictionless Staking Journeys:
    Simplified workflows for staking and withdrawing assets, ensuring clear feedback at every interaction.

  2. Interactive Dashboards:
    Introduced user-friendly visualizations for earnings, progress, and staking summaries.

  3. Clear Navigation:
    Designed an intuitive structure that allowed users to easily switch between features without confusion.

Summary: This approach not only met immediate user needs but also positioned SonarX for continuous growth and evolution.

The Final Solution: Streamlined User Actions

The final design brought together simplicity and scalability, delivering a platform that exceeded both user and business expectations.

Key Features:
  1. Frictionless Staking Journeys:
    Simplified workflows for staking and withdrawing assets, ensuring clear feedback at every interaction.

  2. Interactive Dashboards:
    Introduced user-friendly visualizations for earnings, progress, and staking summaries.

  3. Clear Navigation:
    Designed an intuitive structure that allowed users to easily switch between features without confusion.

Summary: This approach not only met immediate user needs but also positioned SonarX for continuous growth and evolution.

Results and Impact: A Scalable Platform

The platform achieved measurable results, including:

  • 30% improvement in user onboarding times, with clearer flows reducing entry barriers.

  • Consistent user experience across all features, building trust and long-term engagement.

  • A design system that positioned the platform for future scalability, reducing time-to-market for new features.

Summary: SonarX became a platform where users could confidently engage, making staking approachable and efficient.

Results and Impact: A Scalable Platform

The platform achieved measurable results, including:

  • 30% improvement in user onboarding times, with clearer flows reducing entry barriers.

  • Consistent user experience across all features, building trust and long-term engagement.

  • A design system that positioned the platform for future scalability, reducing time-to-market for new features.

Summary: SonarX became a platform where users could confidently engage, making staking approachable and efficient.

Reflections and Lessons Learned

Building SonarX was an exciting challenge, offering opportunities to:

  • Collaborate with a cross-functional team to deliver a highly technical product with usability at its core.

  • Reinforce the importance of a scalable design system, which laid the foundation for future updates and iterations.

  • Adapt to the fast-evolving crypto space, balancing emerging trends with timeless design principles.

This experience deepened my ability to approach design holistically, balancing user needs with business goals while laying a strong foundation for growth.

Conclusion: Let’s Create Impact Together

SonarX exemplifies my ability to tackle complex challenges with clarity and a user-first mindset. If you’re looking for a designer who can translate technical ideas into intuitive experiences while ensuring scalability, let’s collaborate!

Get in touch

— Product designer

© 2024 — ibach

— Product designer

© 2024 — ibach